Even a Pandemic cannot stop an energised marketing manager, with a new tender proposal to put forward on their range of Ready Meals the staff at Oscar Mayer required something with a wow effect and chose a Product Launch Bus to achieve the wow.
Covid tried to cancel the tour, however the enterprising folk at Oscar Mayer simply dropped the visitor interaction aspect of the tour and retained the rest, using the inside and outside of the bus bus as a back drop for a video presentation.