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Transforming Community Health with Yorkshire’s Stop Smoking Bus

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Transforming Community Health with Yorkshire’s Stop Smoking Bus

Roadshow Promotions is delighted to have partnered with Wakefield Council to deliver their winter 2024 campaign with the Wakefield Yorkshire Smokefree Bus.
 
We designed this innovative single-decker mobile health bus to help provide specialist stop-smoking support across the Wakefield district, making it more convenient for residents to access smoking cessation support.

The Smokefree Bus made stops at key community locations, launching outside Wakefield Cathedral then visiting Wakefield One, Junction 32, Pontefract Market, Pinderfields and Asda Glasshoughton. By bringing essential services directly to the community, the mobile clinic conversion has made a positive impact on individuals looking to quit smoking.

We designed this community outreach bus with functionality and accessibility in mind. Onboard, there was a consultation room where visitors could talk to trained specialists who provided free stop-smoking support, expert advice, guidance on prescription products, and ongoing encouragement to aid their quit journey. Every aspect of the bus was tailored to ensure that users felt supported and empowered to take steps toward a healthier future.
A branded single-decker bus for Wakefield Council's Smokefree campaign
Our Director, Natasha Greenley said “Quitting smoking is often a very challenging journey for people to undertake, and having the right support can make all the difference. We are happy to have been able to bring this valuable community outreach bus to life. The Smokefree Bus demonstrates how targeted, accessible services can empower individuals to improve their health and well-being, ultimately helping to build a stronger and healthier community.”

During the bus conversion, we worked closely with the Yorkshire Smokefree team and Wakefield Council to ensure that the single decker bus reflected their branding on the exterior while meeting all practical needs onboard. Beyond the conversion, our specialist team managed route planning and provided a dedicated driver to ensure the tour’s smooth operation.

Making healthcare and support more accessible is a priority for us, and the Yorkshire Smokefree Bus demonstrates how our expertise helps organisations connect with their audiences in meaningful ways. We are proud to have contributed to such a valuable initiative that continues to promote a healthier Wakefield community.

Get in touch with us today to create a custom community outreach bus. We deliver bespoke branded buses designed to meet your organisation’s unique needs. Let us help you bring your message directly to the heart of the community. Call 01253 923800 or contact us, or try out our bus tour calculator.

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